Exclusive sneak peek: Coco Rocha in All Saints and Tory Burch for Yorkdale Shopping Centre’s fall campaign
Toronto-born mega model Coco Rocha is to star in the Fall 2013 campaign for Yorkdale Shopping Centre and we have a first glance at the images. For a second time, Rocha is sprinkling her top model magic all over the mall’s fall billboards, print publications and online media. “We are thrilled to once again have Ms. Rocha appear as the face of Yorkdale,” said Lucia Connor, Marketing Director of Yorkdale Shopping Centre. The campaign has Rocha clad in a curated collection of fashions by Yorkdale’s best brands including many of the first-to-Canada retailers that have opened their doors in the shopping centre in recent months (All Saints, Tory Burch and Kate Spade New York are among them).
The campaign was captured on location at Yorkdale by famed Canadian photographer Gabor Jurina, the man responsible for Rocha’s past FASHION Magazine cover. Yorkdale’s newest Fall 2013 campaign will debut in September but we’ve got the exclusive first peek at the campaign images here!
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