Fashion and Tech Collide in the New Fendi x Chaos Collab – Which Launches in Canada This Weekend

by Odessa Paloma Parker October 15, 2020

Fashion tech fans have a reason to celebrate this weekend; the new collab from Fendi and the personalization-centric utility accessory label, Chaos – founded by renowned stylists/fashion directors Charlotte Stockdale and Katie Lyall – launches on Saturday. “The inspiration for the capsule came from our love of precious and useful objects,” London-based duo Stockdale and Lyall said in a statement.

Created in keeping with Fendi’s inimitable focus on contemporary luxury and Chaos’s “non-conformist” approach to design, the collaboration features innovative pieces such as a pen that works on paper/tablet surfaces and can also be worn as an earring (styling inspo came courtesy of the Fall 2020 Fendi catwalk show earlier this year).

fendi chaos collab — Photography courtesy of Imaxtree.

The collection also includes smartphone, smart watch and ear bud holders inspired by the shared love Stockdale, Lyall and Fendi Artistic Director, Silvia Venturini Fendi, have for the glamour of old Hollywood and vintage ephemera like cigarette cases and evening clutch bags. Playing up the notion of customization that’s become a hallmark of Chaos’s brand, the pieces have been designed to clip on to Fendi’s current season belts and lanyards, as well as any of their iconic bags.

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The ultimate in tech style. Stay tuned for the #FendiXChaos capsule collection, created in partnership with the London-based brand @chaos – launching October 17 exclusively at Fendi.com, three days before its global debut. #FendiFW20 Creative Director: @SilviaVenturiniFendi #SilviaVenturiniFendi Photographer: @yvanfabing Model: @yasminwijnaldum @nataliamontero07 @mathilda.gvarliani @yung_morocco Stylist: @chaos

A post shared by Fendi (@fendi) on Oct 15, 2020 at 7:33am PDT

Filling out the collection are playful items like a shot glass that dangles from a moulded leather keyring and a dainty minaudière-style case; and details like carabiner clips, as well as the utilization of fabrications like satin, shearling and mesh, lend a unique and modern twist to the collection’s array.

Get your hands on the hands-freeing designs online and at select Fendi boutiques (Holt Renfrew Toronto, Holt Renfrew Vancouver, and Holt Renfrew Ogilvy Montreal).

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