Is this the first ad for the Marni for H&M collection?
The collaboration frenzy continues! We’ve been dreaming of the much-anticipated Marni for H&M collection (scheduled to grace stores on March 8) and wondering what graphic prints and bright tones we’ll be able to get our paws on. Well, the vision is becoming a bit clearer with a leaked release of the campaign’s first advertisement.
It’s unconfirmed by H&M, but the gorgeous pic appears to feature model Imogen Poots in a luxe, shiny print blouse and matching pants—leaving no doubt that the collection will be true to Consuelo Castiglioni’s fashion-forward and incredibly fun style. It also looks affordable: the blouses’ advertised €69.65 price tag translates to less than $100 in Canada! Needless to say we’re hooked and can’t wait to see the (sure to be amazing) accessories.
With this ad surfacing, we can only guess that the campaign video, directed by Sofia Coppola, will soon follow. March, you can’t come fast enough.
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