Jonathan Rhys Meyers gets elemental for Hugo Boss

I admit that I do not watch The Tudors. (I’m under a lot of pressure to watch The Wire, okay?) However, one thing I do know about star Jonathan Rhys Meyers is that he is very, very attractive. This is a surprise to no one, least of all Hugo Boss who have made him the face of their new men’s fragrance, Hugo Element.

You’ve probably seen the ad floating around, but we have some extra shots from the TV commercial and one from the launch last year at the London Eye. It’s our Valentine’s Day gift to you, dear reader. Enjoy, after the jump.

Shots from the filming of the Hugo Element TV spot.
At the global launch at the London Eye last year.

Incidentally, Hugo Element (from $52, at the Bay), a mix of seashore, citrus, ginger and cedar, hits Canadian stores on March 11.

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