LFW diary: The mystery of British megawattage at PPQ

This happens a lot at London Fashion Week: you’re finding your seat, minding your business, and bam! Lightning! Or just a hundred flashbulbs going off at once, a row away. You look. You crane. You wonder who this magnetic presence in A1 could be? At last the photogs scatter and you see… no one. The celeb has vanished and in his or her place is someone very thin, very brightly made-up, and totally unrecognizable.

At least to me. To Brits, the pap-target is not “no one,” though it’s very likely that they were nobody last year and will be nobody again next fashion week. British celebrity is a weird and mercurial thing: it gets lost in translation. And that’s why I can’t tell you who was front row at PPQ—famous for its famous fans—last night.

As for the show: fun! That’s PPQ, as designed by Amy Molyneaux and Percy Parker. The clothes themselves are inexpensive and cute and trendy enough, in a whimsical way. But the lights, the cameras, the front-row action and the killer soundtracks (Nicki Minaj and Lil Kim on blast!) make it something to see.

The collection had lots of black velvet and Victoriana-lite: into it! The girls had cat eyes and Catwoman hats: sure! There were gobs of rhinestones and lucite ice-cube bags: okay, no. None of it really went together, in the end, but that’s London.

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