People who buy knock-off handbags are probably going to buy the real thing anyway

Think you’re saving money by buying a fakola designer handbag? Maybe not: An MIT professor has found that someone who buys a knock-off LV Speedy or Balenciaga Motorcycle Bag are actually pretty likely to buy the real thing eventually. Renee Richardson Gosline interviewed people who had knowingly bought counterfeit goods and found that 46 of interviewees went and bought the real thing within two years. So, to paraphrase Carrie Bradshaw: Even if no one else knew it was fake, they did. [MIT, via Racked]

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