FASHION Magazine

Five years ago, Mimi Choi was working as a preschool teacher in Vancouver. Last week, she created Ezra Miller’s show-stopping multiple eye makeup look for the fashion industry’s most important event of the year, the Met Gala. If camp is all about transformation, Choi’s own story is the ultimate homage to the genre. Today, the Vancouver-based […]

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Tyra Banks' new modelling moniker, Instagram's latest push at in-app shopping and more...

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A perfectly manicured hand rests on a well-designed book cover, a flushed cheek decorated with a swipe of highlighter shimmers in the midday sun, an artfully arranged plate of avocado toast waits patiently atop a sleek table. These are the hallmarks of the “Instagram aesthetic,” which if a story published in The Atlantic last week […]

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The company is testing out a new version of the app.

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Online shopping is about to reach a whole new level of convenient. Instagram, the ever-so-popular photo-sharing app, just announced that they will be launching a new shopping feature next week, on March 26th. Though the release is only a beta test for select brands like ColourPop Cosmetics, Nike, Burberry, and Dior, it is a step […]

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TTC bus driver-turned-rising Instagram sensation Michael Maguire is at a Tibetan momo shop close to the Toronto Queensway Bus Division “saaavouring” dinner before an evening shift when I call him to set up our interview. The -16 degree weather seems to have not frozen his spark, and he announces he’s just booked us matching manicure […]

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From singers to makeup artists to entrepreneurs, Canada is home to some major talent — and it’s no different in the realm of social media. We’ve rounded up a list of seriously talented Canadian influencers that are making their mark on all things fashion, lifestyle and wellness. Savour their carefully crafted Insta grids and get inspired […]

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Blue Monday might have started as a press release to promote travel in January, but whether or not the equation—yes, there’s “math” to this—is total bologna-pseudoscience, it’s hard to deny the blues that come with cold weather. To help you through the chill, we’ve created an updated list of on-the-rise Instagram poets who have embraced […]

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Deciem, the Toronto-based beauty company has been making headlines for the past year — and not just for their super affordable skincare line. The company’s eccentric founder, Brandon Truaxe, garnered attention for his volatile behaviour, including taking over the company’s social media and posting content that ranged from entertaining too straight up bizarre. FASHION has […]

The post Report: Brandon Truaxe, Founder of Deciem, is Dead at 40 appeared first on FASHION Magazine.

Are you sick and tired of seeing the #10yearchallenge saturate your Instagram feed? If you aren’t, it’s likely because you’ve just returned to the web after a two-week digital detox. So, if that’s the case, here’s what you’ve missed: the viral meme asks social media users to dig into their photo albums for an image […]

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Being a teenager is a struggle on its own right, but these 11 talented teens seem to have skipped the obligatory awkward phase. From dancers, to models, to YouTube stars, these are the teens you should be following on Instagram in 2019. View this post on Instagram all white? A post shared by OLIVIA JADE […]

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Positive vibes can be hard to come by — especially on social media. But if there’s one man to prove that the energy you put out into the world will return to you, it’s Toronto-native Donté Colley. The 21-year-old content creator kicked off 2019 with a taste of viral victory after posting a motivational new […]

The post Meet Torontonian Donté Colley, the ‘Motivational Dancing Guy’ You’re Seeing All Over Instagram appeared first on FASHION Magazine.