FASHION Magazine
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3 Bikini Trends To Try This Summer
Between pool parties, cottage weekends, beach days, or even just sunbathing to make your tan appear like you are doing all these things, a bikini may feel like a second skin during the summertime. Considering the time spent wearing one during the summer months, your swimwear deserves the same respect as any other item in […]
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Your Guide to the Best Labour Day Sales of 2018
As we enjoy the last long weekend of summer, let’s not forget to also make time for a little bit of shopping. Whether you’re at the cottage, on the beach, or celebrating the end of patio season with a couple of drinks, there’s some incredible deals that you should keep in the back of your […]
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16 Swimsuits You Can Wear Both on and off the Beach
Nothing is worse than investing in a couple of super cute swimsuits over the summer, just to have them sit in a drawer for the rest of the year. But this time, as you pick out new swim gear, skip the bikinis and invest in some quality one-pieces. Depending on the cut and finish, you’ll […]
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Monokinis Are the Newest Summer Must-Have
The monokini is hands down the sexiest swimsuit style of the summer. No longer the province of professional swimmers or the terminally modest, these show stopping one-pieces will have all eyes on you. Combining the sex appeal of a bikini with the practicality of a one piece, the monokini allows you to experience the best […]
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Chromat’s ‘Pool Rules’ Campaign Is Redefining Swimwear
Chromat recently unveiled their latest ad campaign and swimwear standards will never be the same. Featuring an extremely diverse group of models, including Denise Bidot, Mama Cax, and Erika Hart, their new product launch is the architectural swim line that’s been missing from poolside fashion, making mass representation the new summer trend. The brand is known […]
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Lululemon Just Launched a Pro-Surfer Approved Swimwear Collection
Living in Toronto, there aren’t a ton of opportunities for me to slip on a wetsuit and catch a wave. And when the opportunity to hop on a surfboard does present itself, I usually opt to watch from the sand with a lukewarm beverage and trashy beach book. Mastering a new water sport can be frightening—especially […]
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5 Swim Trends That We’ll be Wearing All Summer Long
We wait all year for the water to finally warm up enough that dipping a toe in isn’t torture. It’s nearly mid-July and we’ve made it (yay!). For those that are cottage bound, taking a sunny vacation or just crashing near someone else’s pool, we’ve rounded up the best suits of the season for catching […]
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Gigi Hadid Is as Indecisive as We Are When it Comes to Swimwear
Guess celebs really are just like us. Or at least they are when it comes to picking out swimwear. For Reebok’s newest rapid-fire-style interview with #PerfectNever ambassador Gigi Hadid, the athletic brand asked the top model some burning questions about her summer style and fave seasonal activities. Although the model didn’t have to hold a […]
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Our Fave Looks from Miami Swim Week are Giving Us All the Summer Feels
The cold, harsh winter has officially outstayed its welcome. Your summer sandals are dying to be loved again and your closet is yearning for you to mix in some colour. We are almost there. Today marks the first day of spring and with it, our Summer Bod mind-set has kicked into high gear. It’s never […]
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Ashley Graham Rocks Her Curves in a Sexy Bikini While Lobster Fishing
Ashley Graham is a magician. She can make anything look sexy—even lobster fishing. While shooting her latest campaign for Swimsuits For All (this is her second collab collection with the go-to shopping site), the 28-year-old model caught a little downtime with her catch of the day. “Just another day at the office ???,” she captioned […]
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24 Bathing Suit Accessories to Step Up Your Beach Game
It’s safe to say that it’s been extremely hot this summer (ICYMI temperatures have been reaching almost 40 degrees with humidity). So it’s no surprise that everyone’s favourite spot this summer is by the water. Not only does it allow you to cool down but it’s one of the few places we can enjoy the […]
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5 Swimsuit Brands That Are Awesome at Promoting Body Positivity
We’ve seen the body positivity movement explode on social media. We love seeing people of all shapes and sizes and it simply doesn’t matter where we fall on the spectrum – we’re all beautiful. Thankfully, companies have gotten the message, too, and have started to put an emphasis on promoting body positivity. Swimwear retailers, in particular, […]
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