TFW Diary: Juma throws a scarf party in lieu of a fall runway show
On Monday night, Toronto’s Juma took over the Edward Day Gallery to present their techno-meets-jungle scarves. More cocktail party than fashion show, sunglasses-donning Queen Westers mingled with suits and bloggers, all with a Beck’s in hand. The brother-sister duo, Jamil and Alia, gave their scarves the Picasso treatment, turning the walls of the gallery into a kaleidoscopic feast for the eyes. Featuring many of the same prints used in the Fall 2012 collection, which showed last month in New York—abstract snakeskin, birds of paradise, mountaintops and, my favourite, toucans—these ferocious hits of colour will become fast friends with your black winter coat (you know the one).
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