The fashion and beauty products our editors buy over and over (and over) again

“Obsession” is a word the fashion flock uses a lot. A lot. Walk into any showroom, fashion preview or story pitch meeting and you’re bound to hear someone off in the distance uttering the following phrase: “I’m obsessed!” Heck, Animotion’s  song of the same name, was theme to the groundbreaking Fashion Television (RIP).

Though editors aren’t the only ones whose passing interest in a beauty product or type of clothing spirals out of control, we might have a few more enablers. There’s always a nice publicist who knows you like a certain thing, or an It-girl’s Insta-feed boasting about a client’s product. Not to mention retail look books that let you view an entire line from the comfort of your desk.

Browse the gallery below to see the fashion and beauty products our editors are most obsessed with.

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