These Two Canadian Hotels Have Launched Artful Tees for COVID-19 Relief
Canadian-owned, Belize-based sister hotels Matachica Resort and GAÏA Riverlodge just released a trio of tees, illustrated by renowned Montréal-based creative Cécile Gariépy, in the name of COVID-19 relief. Proceeds from sales of the Egyptian cotton shirts – which are manufactured by Kotn – will go to supporting food sourcing, housing and education for local resort staff and their kin who have been greatly affected by closures of the resorts (both of which will reopen on November 21).
“Over the last 13 years of owning my hotels in Belize, our dedicated staff have become like family to me,” said Daniel Lighter, owner of Matachica Resort and GAÏA Riverlodge, in a statement about the launch of the optimistically-named collection, The World Can. “The COVID-19 pandemic has hit them hard and most lack the financial means to afford basic needs that many of us take for granted, like food, housing and education. With this launch, we’re not only offering a unique and high-quality product, but also an important opportunity to lend a hand to those who desperately need it now.”
Keeping with this team spirit, the tees are named after staff members at the two resorts – Charlie, Sam and Abi – and the visuals represent the culture surrounding Matachica and GAÏA’s gold standard-certified locations.
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