FASHION Magazine

When Kelly Osbourne wore a sample of Azature’s $250,000 Black Diamond nail polish to the Emmy Awards last fall, reaction was split between jealousy and outrage. While the manicure was stunning, she was accused by many of exaggerating the actual cost. The lone bottle of $250,000 nail polish, which contains 267 carats of black diamonds, is still on display at Selfridges in London.

With a quarter of a million dollars price tag, it’s no surprise that the sole bottle of Black Diamond nail polish has yet to be purchased. However, in an effort to bring the luxe look to the masses, Azature removed a few zeros and released a $25 version last fall. The significantly cheaper Azature Black Diamond nail polish contains one real black pave diamond and coats nails with a black, glittery shine that resembles the sparkly $250,000 diamond look.

As we reported on Monday, Kelly Osbourne was extremely eager to flaunt her apparent $250,000 black diamond manicure on the Emmys red carpet. What we didn’t mention, however, was how much flack she received from fans (and haters, obviously) for bragging about such an extravagant manicure.

If Kelly Osbourne had her way, she’d like you to believe that each of her nails were covered in $25,000 worth of nail polish at last night’s Emmys. Before the award show went live she tweeted a picture of Azature’s Black Diamond nail polish with the subtle caption, “About to get a $250k manicure w nail polish made w blk diamonds made by @azature so excited & honored but absolutely shitting myself to have that much money on my nails!”

However, given that the jewelry company only produced one bottle of its $250,000 nail polish—a bottle that contains a hefty 267 carats of black diamonds—there was some confusion about what was really on Kelly Osbourne’s nails.