FASHION Magazine

Editor Bernadette Morra runs down the top stories in our April 2010 issue–The Shopping Issue!

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If there is fashion equivalent for a gear head, I am it. Pretty fabrics are fine and all, but I really want to know about seams and pockets and collars. Chanel is releasing a series of videos centered around their Paris-Shanghai Metiers d’Art collection that satisfies my cravings for process. The Chanel Metiers d’Art collection is a line that celebrates the work of Parisian craft ateliers that Chanel has acquired over the years–Lesage embroidery, feather artisans Lemarié, the millinery house of Michel, etc. The collection will be shown in Shanghai on December 4 and takes inspiration from that city (where Chanel happens to be opening a new boutique next week).

In the videos, Karl Lagerfeld sketches at holds court at over seamstresses, helpers and fit models at 31 rue Cambon. They and and the Kaiser sort fabric swatches, talk belt placement and change designs on the fly. There will be a new episode every few days leading up to the show. It looks like it’s going to be a pretty fascinating behind-the-scenes look at how a collection comes together. You can sign up for alerts at the chanel-paris-shanghai.com mini-site.

Check out the first two episodes after the jump.

FASHION headed to Ontario’s Algonquin Park to photograph fall’s rich fabrics and no-nonsense feminine clothes for “The Girls’ Guide to Hunting & Fishing.” Check out our behind-the-scenes look at the shoot. VIEW THE SLIDESHOW Plus, find out how to get the look in our Shop the Shoot feature.

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The Pretty Woman-inspired story in our August 2009 issue is one of our favourite shoots ever. Not just the nostalgia factor–we used to recite lines from this movie ad infinitum–but we love seeing all those gorgeous fall clothes in equally gorgeous locations around Toronto. Check out our behind-the-scenes video! WATCH: Behind the scenes of “PW” […]

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WHEN March 6, 2009 WHAT Shooting Canada’s Next Top Model’s top 11 for FASHION’s Summer 2009 cover. WEAR Thirteen white Greta Constantine Atelier Grecian-style mini-dress options and 11 pairs of B2 white cage heels. Check out snaps from our Summer 2009 cover shoot!

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