FASHION Magazine

Emily Ratajkowski fronts Viktor & Rolf’s Flowerbomb fragrances There was no one better suited to become the new face of Viktor & Rolf’s Flowerbomb fragrances than Emily Ratajkowski, according to the designers. “We have admired Emily Ratajkowski for a long time and we’re happy to welcome her to the Viktor & Rolf family,” share founders […]

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Thanks to a push from eco-conscious consumers, forward-thinking fragrance brands are exploring sustainable alternatives to the norm.

The post From Natural Perfume to Refillable Packaging, Here’s How Fragrances are Becoming Eco-Conscious appeared first on FASHION Magazine.

Last night, in a packed ballroom at the Hotel Le Meurice, Viktor & Rolf celebrated the 5th birthday of their Flowerbomb fragrance with a surprise performance by Grace Jones. The 61-year-old diva opened with “La Vie En Rose” against a backdrop of, you guessed it, roses. Read more from Paris Fashion Week Fall 2010

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