FASHION Magazine

Celebs and runway models alike have been spotted donning North Face fleeces, fishermen-esque bucket hats, and entire outfits that look like they were bought at MEC.

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I drop onto my knees and plant my hands into the arid yellow grasses of Los Padres National Forest in Ojai, Calif. Hall Newbegin, a self-proclaimed “wilderness freak” and founder of Juniper Ridge, a trail-inspired fragrance distillery, has instructed my fellow hikers and me to “awaken our animal senses” by sniffing our environment. “Get your […]

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