FASHION Magazine

Certain brand taglines and slogans make brief, fleeting appearances in our lives and quickly leave, never to be thought of again. And then there are the select few that fully ingrain themselves into pop culture and are impossible to forget. “Because you’re worth it,” L’Oréal‘s inarguably iconic phrase coined by a freelance copywriter in 1971, […]

The post Eva Longoria on the Transformative Power of Beauty and the Importance of Role Models appeared first on FASHION Magazine.

When I “meet” Dame Helen Mirren over Zoom, my nerves — she’s practically royalty, not to mention a bona fide screen legend and norm-defying badass, after all — are immediately calmed when we both realize we’ve chosen a headband and statement earrings for our from-the-collarbone-up look of the day. Twinning with an icon? Not a […]

The post For Helen Mirren, Feeling Beautiful Is All About Swagger appeared first on FASHION Magazine.

“I wasn’t trying to be a colourism advocate,” says Nidhi Sunil over a Zoom call. “But once I started modelling, I was faced with so many professional roadblocks that I had to combat it and stand up for myself.” The model, actress and philanthropist, who grew up in South India and went to school in […]

The post Nidhi Sunil, L’Oréal Paris’s New Spokesperson, Speaks Out About Colourism appeared first on FASHION Magazine.

It’s hard to feel glamorous when we’re working from home.  But even if we’re not having lunch with colleagues or meeting friends for drinks after work, L’Oréal Paris’ hair artist and expert Brennen Demelo says we can still feel like the old us, even if that means simply looking more polished on video calls. The […]

The post Need a boost? This hairspray will make you feel glamorous in a flash appeared first on FASHION Magazine.

Whether you’re looking for something utterly luxurious and swoon-worthy to completely spoil a loved one or simply the perfect stocking stuffer for someone who already has an overflowing vanity of products, we picked out gift-worthy ideas that are sure to make beauty enthusiasts happy. Click through the gallery ahead for 24 holiday present ideas for […]

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The eye-catching style may look complicated but you can DIY with these simple step-by-step instructions.

The post How to Get Holographic Hair at Home appeared first on FASHION Magazine.

In the face of Covid-19 safety measures, FASHION had to embrace a totally new method of image-making for our September issue cover with L’Oréal Paris. A traditional photo shoot would have seen makeup artist and L’Oréal Paris global makeup director Val Garland on location in Paris with cover star Cindy Bruna, but strict gathering and […]

The post L’Oréal Paris Global Makeup Director Val Garland on Creating the September Issue Cover Looks appeared first on FASHION Magazine.

And how to get it in just a few minutes at home.

The post How Holographic Hair Became the Hottest Trend for 2020 appeared first on FASHION Magazine.

With pandemic restrictions in effect as part of the COVID-19-era new normal, FASHION had to adapt on the fly for our cover shoot with L’Oréal Paris, which was shot in Paris back in July. Our creative and fashion director tuned in virtually from Toronto to oversee the production, and makeup icon Val Garland sketched looks […]

The post Activist, Advocate, Ambassador: Supermodel Cindy Bruna is More Than Meets The Eye appeared first on FASHION Magazine.

Somehow, it’s already July and we’re now officially into the second half of the year. And whilst that is somewhat terrifying, particularly given many of us have spent four of the last six months indoors, the start of a new month has a beautiful silver lining: brand new beauty products to treat yourself to. Here […]

The post 7 New Beauty Launches You Need to Know About in July appeared first on FASHION Magazine.

Thanks to a push from eco-conscious consumers, forward-thinking fragrance brands are exploring sustainable alternatives to the norm.

The post From Natural Perfume to Refillable Packaging, Here’s How Fragrances are Becoming Eco-Conscious appeared first on FASHION Magazine.

From model muses to local beauty products that give back, here's what caught our attention.

The post Edmonton’s Buff Wax Spot has released an at-home wax kit that gives back to charity appeared first on FASHION Magazine.