FASHION Magazine
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MEN’S FASHION: Design director Max Wolff is overseeing the rebirth of the Lincoln
Photography by Jess Baumung The interior features leather in a perforated pattern that suggests bubbles rising in a glass of champagne. The exterior is the colour of cognac, with a base coat covered in multiple clear layers that impart an intoxicating shine. And the front is spanned by a grille that’s like the wings of an eagle in flight.
Looking at this new Lincoln MKZ Concept—unveiled at the North American International Auto Show in Detroit in January and presented at the Canadian International Auto Show in Toronto in February—it’s clear that Lincoln is aiming high.
Derrick Kuzak, Ford Motor Company group vice-president for global product development, acknowledged in a January press release, “With the Lincoln MKZ Concept, we are not introducing a new car. We are essentially introducing a new brand.”
