FASHION Magazine

See the People’s Choice Awards red carpet photos »

The People’s Choice Awards marked the beginning of awards season last night, giving us 2013’s first round of red carpet looks to feast our eyes on. With a more relaxed dress code than some of the upcoming awards shows, last night’s event allowed Hollywood’s bright young things to experiment with short silhouettes, bright hues, mixed prints and even designer names. To our pleasant surprise, up and coming Brit designers Peter Pilotto and Simone Rocha both made appearances on Emma Watson and Chloe Grace Moretz respectively. 15-year-old Moretz, who is fast becoming a style icon in her own right, brightened up the red carpet in neon yellow alongside Lea Michele who wore a sequined pink mini-dress by Elie Saab.

Amidst all the color, classic black and white also had its moment. Oscar nominee Jennifer Lawrence selected an elegant LBD by Valentino. Newly single Taylor Swift stuck with her signature drop-dead-gorgeous gowns, wearing a dramatic white Ralph Lauren dress.

Check out our London fall 2011 fashion week photo gallery »

“Why do you come to London? Is it the best for finding new designers?” I forget who asked me this the other eve⎯by now the whole week’s a blur of long skirts and spikes and unnaturally bright hair⎯but the answer is yes. It’s not the weather.