FASHION Magazine
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Meet the Next Generation of Great Canadian Designers
Did you know that it only takes 90 seconds for most people to decide if they like someone or something and that 62% to 90% of the time, that assessment is based on colour alone? So, colour matters—whether it’s the hue of our hair or the shade of our dress. That connection was the inspiration behind […]
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3 New Designers Find a Muse in Unconventional Hair Colours
This summer, FASHION launched the Ultra Color Challenge with Garnier Nutrisse Ultra Color and three design fellows from The Suzanne Rogers Fashion Institute (SRFI). Each designer was assigned a colour from the Garnier Nutrisse Ultra Color line, which they had to incorporate into their designs. Stephanie Moscall-Varey was assigned Ultra Color DB Intense Bleach, Alexandra […]
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Toronto Fashion Week Spotlight: UNTTLD
In celebration of this week’s fashion shows, we asked the designers behind some of Canada’s hottest labels 5 of our most burning questions. Read on for a glimpse into their world. Brand: UNTTLD Designer or design team: José Manuel St-Jacques and Simon Bélanger Founded: 2011 How would you define your line? “UNTTLD is a luxury […]
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Toronto Fashion Week Spotlight: Hayley Elsaesser
In celebration of this week’s fashion shows, we asked the designers behind some of Canada’s hottest labels 5 of our most burning questions. Read on for a glimpse into their world. Brand: Hayley Elsaesser Creative Director: Hayley Elsaesser Founded: Australia, Brisbane 2013 How would you define your line? “It is fun, colorful and inclusive. It […]
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Toronto Fashion Week Spotlight: Lucian Matis
In celebration of this week’s fashion shows, we asked the designers behind some of Canada’s hottest labels 5 of our most burning questions. Read on for a glimpse into their world. Line: Lucian Matis Creative Director: Lucian Matis Founded: 2007 How would you define your line? “The Lucian Matis woman is sophisticated and elegant but […]
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Taylor Swift Wears Jenny Bird Jewelry in Her New Music Video (And You Can Actually Afford Every Piece)
We can’t help but want to cheer (in a Tom Cruise jumping on Oprah’s couch kind of way) for Canadian designers when they hit it big. And it doesn’t get much bigger than appearing in Taylor Swift’s new video “Look What You Made Me Do” three times! That honour went to Toronto-based jewelry designer Jenny […]
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Consider Zvelle’s New Stiletto Design Your Ultimate Good Luck Charm
In the year since Sophie Grégoire Trudeau wore a pair of Zvelle shoes on her official visit to Washington to meet the Obamas (remember them?), the little line out of Toronto has seen its fortunes grow. Designer Elle AyoubZadeh’s staff has doubled in size, and for the person “who dresses from the feet up,” she […]
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Nike Collaborates with Emerging Canadian Designer on Experiments of Style Project
Hot on the heels (or should we say pillowy soles?) of Nike’s recent VaporMax launch comes a new kind of collab. Stavros Karelis, founder of the trendy London boutique Machine-A, was tasked by the team at Nike to recruit five emerging designers to design a head-to-toe look inspired by the VaporMax sneaker. Cue the Experiments […]
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Frank + Oak Launches Womens Shoes and They’ve Got All the Basics You’ve Been Searching For
If you’re anything like us, you have a closet full of shoes but only a handful you actually wear. Such is the life of a shoe addict and we’re always on the hunt for that perfect pair. Today’s launch of the first women’s footwear collection from Frank + Oak might just change the game. The […]
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Hayley Elsaesser Designs a Winter Coat Inspired by Taco Bell
Do you hate cold weather, and hate cold tacos even more? If so, you’re in luck. Hayley Elsaesser has teamed up with Taco Bell to create the “TaCoat”, for the tastiest collab since Moschino‘s McDonald’s inspired iPhone case. We caught up with Toronto-local Elsaesser to talk about her quirky collaboration with everyone’s favourite Mexican inspired fast-food […]
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Preloved’s Spring 2017 Is the Eco-Conscious Collection We Need this Valentine’s Day
It’s ironic that Preloved, the country’s OG upcycled-clothing brand, had a waste problem. But that’s what happened when one of its best clients had a “No red” clause written into its processing-order agreement. After more than 21 years of sorting through bundles of sweaters at its office and factory in Toronto’s east end, the company […]
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CAFA 2017 Nominees: The Full List of Canada’s Brightest Stars
Last night at the Thompson Landry Gallery in Toronto’s Distillery District, the nominees for the 2017 Canadian Arts & Fashion Awards (CAFA) were announced to a group of fashion followers and industry insiders. We were thrilled to join in the celebration of Canada’s best and brightest stars. All 14 awards will be presented at the 4th annual […]
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