FASHION Magazine
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This New Foundation Has a 25,000-Person Wait List
We love a good Canadian beauty brand success story, so you can imagine our excitement when we learned that a foundation from a Toronto-based (!!!) company has a whopping 25,000-person wait list worldwide. Whoa. The product comes from The Ordinary, a beauty brand developed by umbrella company Deciem a.k.a. the “abnormal beauty company.” Founded by […]
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