FASHION Magazine

If you’re on #BeautyTok, there’s a good chance that within a few minutes of scrolling you’ll come across someone in a lab coat dissecting the ingredient list of the viral SPF you’ve been eyeing. And if you’re a fragrance enthusiast, your FYP is likely flooded with influencers unraveling the mysteries of aroma compounds, or breaking […]

The post Obsessed with the Science Behind Your Fave Beauty Products? Follow These 7 TikTok Creators appeared first on FASHION Magazine.

“When you’re doing makeup, you can get artist’s block—like how writers get writer’s block,” says Erin Parsons as she walks into Maybelline’s Content Studio in New York. The space, open to influencers during fashion week, is filled with balloons and backdrops that are begging to be Instagrammed and, of course, plenty of makeup. “It’s rare, […]

The post Meet Erin Parsons, the Maybelline Makeup Artist Behind the Best Gigi Hadid Looks appeared first on FASHION Magazine.

With over 63,000 Instagram followers, a past gig assisting Pat McGrath, and the current title of Gigi Hadid’s go-to makeup artist, Erin Parsons is set to become a household name. As Maybelline New York’s Global Makeup Artist, Parsons provides artistic direction for all products going forward, including Gigi Hadid’s majorly popular, recently launched Maybelline line. […]

The post The Best Tips We Learned From Gigi Hadid’s Makeup Artist Erin Parsons appeared first on FASHION Magazine.

When you think “summer lipstick,” you picture pink, coral and orange in glossy finishes. But last week, Gigi Hadid made a bold beauty move (courtesy of Maybelline New York’s Global Makeup Artist, Erin Parsons) sporting matte grey lipstick while out and about in New York City. And guys, it worked. Paired with a cat eye and grey nails, […]

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