FASHION Magazine

Lyst has released its year in review report for 2020 – and it’s been a year like no other. With lockdowns demarcating much of the year, and retail stores closing and then opening and then closing again, fashion – both the industry and the everyday act of getting dressed – has been turned on its […]

The post The 10 Celebrities That Influenced Our Style in 2020 appeared first on FASHION Magazine.

Gucci is officially the world’s hottest brand again, taking out the top spot in the Lyst Index Q3 report, up two spots since last quarter. The Alessandro Michele-led brand was last on top in Q2 of 2019 (though it has remained in the top three), dethroned by Off-White and then Nike most recently in Q2 […]

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There’s no denying that the COVID-19 pandemic has had an incredible impact on all of our lives, and the changes we’re experiencing as a result have had a huge effect on our spending, too. Online fashion aggregator Lyst recently released its Q2 report, which detailed the hottest brands over the past three months, as well […]

The post How Lockdown Has Impacted Our Shopping Habits appeared first on FASHION Magazine.

Online fashion aggregator Lyst has just unveiled its new jewellery-focused report and according to its data, pearls are one of the hottest men’s jewellery trends for the year. Thanks to the likes of Harry Styles, Shawn Mendes, A$AP Rocky, Pharrell and Billy Porter rocking pearl pieces this year, Lyst reported that there has been 11,000 […]

The post Pearls Are One of the Hottest Men’s Jewellery Trends for 2020, According to Lyst appeared first on FASHION Magazine.

Here's how the COVID-19 pandemic has affected fashion in the first quarter of 2020.

The post Off-White’s Face Mask is the Most Searched Menswear Item of 2020 appeared first on FASHION Magazine.

The key takeaway? Sustainable fashion is on the rise.

The post 9 Things We Learned From Lyst’s 2020 Conscious Fashion Report appeared first on FASHION Magazine.

The year in fashion.

The post These Are the Top 20 Items Everybody Added to Cart in 2019 appeared first on FASHION Magazine.

Lizzo, Billy Porter and Cardi B also all made the top 10.

The post The Duchess of Sussex is Named as the Most Powerful Dresser of 2019 appeared first on FASHION Magazine.

Here’s who we’re all searching...

The post Revealed: The 11 TV Characters Influencing Our Wardrobes in 2019 appeared first on FASHION Magazine.

As a fashion journalist who regularly compiles a roundup of fashion-related news called ‘Here’s All the Fashion News You Missed this Week,’ I’ve noticed a distinct uptick in the amount of news related to Off-White within the last year. There was the frilly tutu that tennis champ Serena Williams wore to US Open, the IKEA […]

The post Off-White Has Been Crowned the Most Popular Brand in the World appeared first on FASHION Magazine.

The results are in, and it turns out Gucci is no longer the world’s hottest fashion brand, despite all the slides, fanny packs and floral track pants infiltrating your Instagram feeds. According to Business of Fashion and global fashion search engine Lyst, Balenciaga now takes the top spot, climbing from third place in the last ranking, […]

The post Turns Out, the World’s Hottest Fashion Brand <em>isn’t</em> Gucci appeared first on FASHION Magazine.