FASHION Magazine

Carrie Yap, founder of the Calgary-based millinery brand Yap Sister (so named because she has siblings), seems to have found her common ground when it comes to making connections. Through her slow fashion-focused label, Yap is able to intertwine the symbolism and storytelling vital to Asian communities and bring the past and present together in […]

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“How have I been doing this for so long?” Toronto-based fashion entrepreneur Julia Grieve says with a laugh when she’s asked to reflect on the beginnings of her innovative label, Preloved. A former jetsetting model in the ’90s, she had a penchant for altering vintage duds to transform them into more modish pieces to wear […]

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With Earth Month around the corner, we can expect to see many brands launching new sustainability-minded products and initiatives in the coming weeks. For example, Toronto-based jewellery brand Oremme just introduced a first-of-its-kind recycling program for customers in Canada and the U.S. Read on to find out what else is happening in the fashion world […]

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With over ten years of experience creating bags for a variety of mass market brands, Montreal-based creative Linsey Myriam Bain decided to forge her own path forward with the launch of her eponymous label in 2019. She learned a lot during her tenure as an accessory expert, traveling to factories and gaining insight into consumer […]

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Since its founding over a decade ago, Montreal’s Atelier New Regime – helmed by Creative Director Koku Awuye – has become a leader in exemplifying the potential in statement-making streetwear. The brand’s collections boast graphic-laden garments and accessories that explore concepts of identity and strength through considered and conscientious design. And this aspiration continues to […]

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For Anishinaabe entrepreneur Sean Rayland, launching the streetwear line Red Rebel Armour wasn’t just about representing Indigenous culture in a fashion context. It’s also about love, reconciliation and healing – both personal, and across communities. “I got involved in the criminal justice system early on,” says Rayland, who is an ex-gang member. “I got out […]

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After two successful pre-order drops last year, Vancouver-based brand Adeera has shifted to a made-to-order model; good news for anyone in the market for a little wardrobe pick-me-up these days. Co-founders Emma Reynolds and Shannon Hall see the switch as an ideal extension of their label’s sustainably-minded approach. “We got a lot of messages saying […]

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Natasha Patten, founder and creative director of Toronto-based outerwear label mycoatisblue, has adopted many modern ideas into her business since launching it in 2016, like direct-to-consumer sales and virtual appointments for her out-of-town customers. But Patten’s interest in crafting clothing goes back – way back – to her elementary school days. “In grade seven Home […]

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“I’m always thinking about what’s next; that’s just how I am,” Canadian entrepreneur and designer Meg deGraaf says when speaking about her latest pieces, both wearable and décor-centric. DeGraff founded her jewellery line, MDG – which takes its inspiration from different aspects of architecture and furniture design – while living in London, U.K.; she now […]

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Typically known for creating decadent eveningwear and bridal pieces inspired by her Indian heritage, Toronto-based designer Mani Jassal is releasing a 54-piece loungewear collection today that’s sure to offer plenty of WFH style inspo. The pieces are all hand-made in Jassal’s studio in Vaughan, Ont., and will be previewed tonight at 6pm EST as she […]

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“You’ve always moved to the beat of your own drum.” That’s Mosha Lundström Halbert, fashion journalist/on-air expert and co-founder of the luxe outerwear brand, Therma Kōta, describing her mother, designer Linda Lundström. And fierce independence is a quality that Linda has clearly passed down to her two daughters, Mosha and sister Sophie, to the benefit […]

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My daughter is only six, but I’ve already begun to envision items from my closet belonging to her one day. While I understand that when she’s grown, she may have different fashion inclinations — will she want to wear my strapless Temperley London peplum dress? — I still want her to have access to the […]

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