FASHION Magazine

Louis Vuitton gets into luxury digital collectibles Louis Vuitton’s iconic and storied trunk is launching into the metaverse. In this new voyage, so to speak, the French fashion house is carving out a space on Web 3.0 to house digital collectibles within the VIA Treasure Trunk. It’s basically a luxurious NFT. Through ownership (which comes […]

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Adidas stomps through the metaverse The beloved Adidas Ozworld collection is storming into SS22. The preexisting Ozelia and Ozweego styles have been updated stylistically, and two new models dubbed Oznova and Ozweego Meta are here to show you that futuristic sneakers are all the rage. But the footwear conglomerate has taken it a step further, […]

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As the digital and physical worlds continue to converge, the new age of the internet — the “metaverse” — is transforming the fashion industry. One luxury house fronting the shift is Balenciaga. The brand (known to embrace virtual clothing) recently announced plans to launch a business unit specifically dedicated to exploring opportunities in the metaverse. […]

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