FASHION Magazine
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6 Perfume Pros on Having a Signature Scent vs. Rotating Fragrances
Our sense of smell is closely and intimately linked with memory, more than any of our other senses. So much so, that upon a single whiff, we can instantly be transported to a specific person, place, or moment in time (for better or for worse). This is actually due to the anatomy of our brain. […]
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Five Perfume TikTokers Worth Following
Ah, TikTok. If there’s one place you should go to find out about what’s popular in beauty these days, it’s the bite-sized videos on the addictive social media platform. The app has profoundly changed the beauty game thanks to its never-ending streams of beauty tips, tricks, hacks, viral challenges and recommendations from professionals and enthusiasts […]
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PerfumeTok Made Me Love Fragrance
As an ’80s kid, I was introduced to perfume via the iconic powdery Love’s Baby Soft; the scent was everywhere — it was advertised in the teen magazines I read and worn by all my friends. But after those years, I stopped seeking out perfume in a serious way. Rather, it came to me. Fragrance […]
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