FASHION Magazine
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Ruffian designs Anthropologie line, Burberry gets digital, and celebrity designers in trouble
Burberry is hopping on the social-media bandwagon with their Burberry Prorsum runway show. It will be simulcast live from London Fashion Week at live.burberry.com at 1:30 p.m. EST today. The brand recently launched Facebook and Twitter accounts, and is set to create a site called “Art of the Trench,” where loyal fans can contribute photos of themselves in their classic nova-check coats. [Racked] [YouTube]
Celebrity clothing lines are being hit hard by the recession. Anna Wintour, and we’re sure many others, is pleased by the economic situation, saying it will weed out the weak. “Every D-level celebrity who thought they could make a quick buck by designing a handbag or whatever is going to disappear,” she said. Stars who don’t seem to have staying power (at least in the design world) include Justin Timberlake, Lauren Conrad and Jennifer Lopez. [WSJ]