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Are you a Betty or a Veronica? If you grew up reading Archie Comics, chances are you easily have an answer to that question. Now, thanks to M.A.C Cosmetics, you have the opportunity to adopt either of these iconic personalities into your beauty routine with the new Archie’s Girls makeup collection.

The M.A.C Archie’s Girls collection, which launches on February 7, features makeup inspired by the legendary comic book love triangle. The epic Betty vs. Veronica rivalry is revisited with two distinct makeup looks. For Betty, known for her blonde locks and innocent girl-next-door persona, M.A.C has created sugary sweet pink and peach-coloured lipstick, intense black mascara, and coral powder blush. Veronica, with her striking brown hair and vivacious personality, is treated to vampy violet lipstick, dramatic berry-coloured nail polish, and rich purple and navy eyeshadows. The collection also includes specially designed makeup brushes as well as compact mirrors, totes and makeup bags.

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Though most of our comic book experience thus far has been limited to the Archie-Betty-Veronica love triangle, we have a feeling we can get behind this new arrival: 3.1 Phillip Lim has just released several sneak peeks of “Kill the Night,” the label’s soon-to-be-released comic book inspired by the brand’s superhero-inspired Fall 2012 collection.

Before we were all deciding if we were Carries or Samanthas, we picked sides on another fictional personality divide: were you sweet, girl-next-door Betty Cooper or fiery diva Veronica Lodge? M.A.C Cosmetics and Archie Comics are teaming up to give us the opportunity to finally embody our favourite girl in real life, at least when […]

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