FASHION Magazine
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Very Important PSA: A Selena Gomez Beauty Line Is In The Works
Another day, another celebrity beauty line
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Is Gwen Stefani Relevant Enough to Launch a Successful Beauty Line?
Yesterday TMZ reported that Gwen Stefani has trademarked four names for what is clearly going to be the start of a beauty empire: P8NT, P8NT Cosmetics, P8NT Beauty, and P8NT by Gwen Stefani (exhale) and we have…thoughts. First, will anyone care? Stefani was a way bigger deal about a decade ago, around when she launched […]
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Everything We Know About Kim Kardashian’s Beauty Line
It’s safe to assume that Kim Kardashian loves surprises. From her collab with Kylie Cosmetics, to the fateful day of the Taylor Swift phone leaks, she’s always been one to keep us on our toes. And luckily for us, that means that by the time she announces a new project, we generally don’t have to […]
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Lush takes retail therapy to the next level with a debut makeup collection that taps into your subconscious
Image courtesy of LUSH If shopping is your mood booster of choice, listen up: Lush’s highly anticipated, two-years-in-the-making colour collection is taking retail therapy one step further. The forthcoming “Emotional Brilliance” makeup collection was created with a strategic behavioural therapist, resulting in a product line that’s named to reflect psychological needs.
The collection, which will boast 13 liquid lip colours, 11 liquid eyeliners and six cream eyeshadows (all priced at $23—way cheaper than most therapists’ going rate), is described as a way to “fulfill an emotional need at any give moment.”