FASHION Magazine

Allbirds creates a pastel sneaker with Olivia Rubin Sad you won’t be able to take a trip to London, England this summer? Get your taste of Notting Hill with these Allbirds sneakers, created in collaboration with Olivia Rubin. The British designer’s pastel palette is on full display and was inspired by the brightly coloured houses […]

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Rihanna appoints a new CEO to Savage X Fenty   View this post on Instagram   A post shared by SAVAGE X FENTY BY RIHANNA (@savagexfenty) The bad news? Rihanna is stepping down as CEO of her lingerie line Savage X Fenty. The good news? She’ll still be in a leadership role as executive chair. […]

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Louis Vuitton releases a 200th anniversary watch Luxury label Louis Vuitton has been celebrating its founder’s bicentennial birthday since 2021, and they aren’t stopping any time soon. The latest tribute? A one-of-a-kind timepiece that is simply out of this world. The Louis Vuitton Tambour Jacquemart Minute Repeater explores the maison’s core theme of journeys with […]

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Paula Abdul launches a line of athleisure with Smash + Tess This week, Smash + Tess released a capsule collection in collaboration with pop icon Paula Abdul. Designed for those who love to move and groove, the athleisure line features hip-hugging pants, sweat-wicking crop tops and quarter-zip knits. Plus, with pops of colour that have […]

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Hugo launches an NFT collection titled “Embrace Your Emotions” Hugo has recently joined the list of fashion brands that use NFTs. With the help of the metaverse experts at Imaginary Ones, the label has created a 360-degree digital experience with an overarching theme of emotions. Its aim? To encourage everyone to connect with how they’re […]

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Jenny Bird drops JB Sun Jenny Bird knows how to accessorize, so the Canadian jewellery queen’s move into eyewear makes perfect sense. Bringing her signature contemporary, bold designs to the world of sunglasses, the new Jenny Bird JB Sun collection comprises three silhouettes: ‘The Brow,’ ‘The Wrap,’ and ‘The Y2K.’ Made from sustainable materials, the […]

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The Smythe x Kataleen Webb collection is informed by Indigenous culture Canadian suiting stallion Smythe has just launched a collection in collaboration with Kataleen Webb, a James Bay Cree Indigenous Canadian textile artist. With recent accolades from London’s esteemed Central Saint Martins, Webb is featuring four of her designs on the seven separates that this […]

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Local style inspo is everywhere on social these days, from the ultra-glam get-up donned by Canada’s Drag Race winner Priyanka, to football player Chase Claypool sporting Sevin Kasran (plus a heap of luxury labels). It makes us feel good to see Canadian design in such company, so without further ado, here are the homegrown fashion […]

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Ok, so maybe we haven’t landed on what “New year, new you” means in 2021 quite yet. To help us gather our thoughts, we’ve rounded up the recent fashion news that will help you sweat, stay cozy and find some positivity right now – from the Smash + Tess collab with Brunette the Label to […]

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Brunette the Label has a new exclusive capsule collection out in collaboration with Chatters Much-loved Vancouver lifestyle brand Brunette the Label has joined forces with Canadian hair care and salon-based retailer Chatters for a new line of sweaters that boast monikers like Brunette, Blonde, Red Head, Jet Black and Balayage (the first Balayage moment for […]

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Katie Holmes has taken the crown as the queen of comfortable cool with her unexpected combination of a luxe looking blazer and sweatpants.

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This week, Vancouver-based apparel brand Brunette launched its second limited edition collaboration with Juicy Couture. Brimming with ‘gram-worthy tie-dye prints in pastel hues and the Canadian brand’s signature slogans, the collection feels very of-the-moment. Naturally, we wanted to find out more about the inspiration behind the pieces and how designer Miriam Alden has taken the […]

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