FASHION Magazine

Go inside Guerlain’s new Toronto boutique »

Legendary French fragrance and beauty brand Guerlain revamped its Toronto boutique just in time for the holiday season. The Bloor Street shop (which originally opened in 2003) has changed both inside and out to offer a more spacious shopping experience based on an architectural vision that came directly from Paris. Notably, the exterior façade has been completely redone, taking inspiration from the brand’s emblem, the imperial bee. The iconic bee perfume bottle—which was designed in 1853 for Guerlain’s Impériale Eau de Cologne—is also featured prominently within the store, including a selection of collector-worthy bottles which are hand-painted with gold detailing.