FASHION Magazine
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From Carly’s shirtless man-candy to Katy’s butterfly wings, we present all the scoop, winners and photos from this year’s MMVAs!
View the red carpet photos »
View the performance photos »Another year, another explosive MMVA street party. This year, some of the biggest names in pop (shout out to those Canadian-made!) took to MuchMusic’s famed Toronto headquarters to delight thousands of screaming fans (and millions watching via the tube) with glitter, champagne showers and more. Co-Hosts LMFAO creeped us out in a partially good, partially bad way as this year’s co-hosts, while everyone from Selena Gomez to Kelly Clarkson to Katy Perry (in butterfly wings, no less) took to the stage. MMVA first-timer Carly Rae Jespen ruled the night with her triple award wins for Video of the Year, MuchMusic.com’s Most Watched Video and the fan-driven UR Fave Video of the Year for “Call Me Maybe.” Oh, and Justin Bieber held a baby (his brother, not his spawn) on the red carpet. NBD.
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Justin! Selena! Carly! Katy! The countdown is on: 3 days to go until the 2012 MMVAs
With just three days left until the MuchMusic Video Awards, the Canadian music network dropped a bombshell today: fan favourite Selena Gomez—who was the MMVA host last year—will be returning to this year’s awards show as a presenter.
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SNP’s word of the day: Trollgaze
Word: Trollgaze
Meaning: A “genre” of music defined by its Tumblr success, Twitter divisiveness, and total inability to exist outside of the internet. Coined by Maura Johnson at The Village Voice.
Usage: “A trollgaze track is utterly web-native: It’s not built to exist in a record shop, a TV channel, a collection, or even an mp3 playlist. Its natural habitat is the stream— that ceaseless flow of information we access every time we use social media. Trollgaze is something you see sandwiched between other status updates, tweets, or posts, fighting for attention with every other picture, stray thought, polemic, or advert. Its button-pushing crassness and ambiguous motives make it an evolutionary nightmare: music perfectly adapted for life in the stream.” Tom Ewing on Pitchfork, December 2011