FASHION Magazine
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What We’re Buying From the Nordstrom Anniversary Sale
Get your credit cards ready for slashed prices on clothing, handbags, skincare and makeup, because Nordstrom’s annual anniversary sale commences this Friday, July 20th. This is no ordinary sale event considering its not just to get rid of older stock — they’ll also be reducing the prices on just-arrived fall styles. In addition, the retailer will […]
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17 Asian Shopping Sites You’ve Never Heard of That Are About to Be Your New Go-Tos
Tired of seeing people on the street wearing the same dress as you? We don’t blame you. With everyone gravitating toward the mainstream shops, it’s kind of hard to stand out from the crowd. So if you’re in need of some new pieces to freshen up your wardrobe game, here’s a solution: look to the east. With innovative […]
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14 Pairs of Floral Earrings You Can Wear While Waiting for Spring
So bare legs might not be the best idea? We’re ready to bust out the warm weather wardrobe (even with a sprinkling of snow left on the ground) with some spring florals. In the Devil Wears Prada Meryl Streep’s character pointed out that florals aren’t the most groundbreaking spring trend but we’re here to prove […]
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15 of Our Favourite Looks From H&M’s 2018 Conscious Exclusive Collection
In Stockholm, Sweden where H&M is based, creatives within the company view H&M Conscious Exclusive as a petri-dish for developing new methods and materials that, with time and experimentation, can filter out across their offerings. Looking for sustainable fashion is not new but what makes Conscious Exclusive interesting, is that it has always been about making fashion-forward, special […]
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This App Can Help You Buy Shoes Online That Actually Fit
Online shopping is certainly touted as being more convenient, but is it? The idea of “Buy before you try” sounds enticing, until you realize you have to repackage and ship back the items that don’t fit. It’s especially an issue with footwear. Retailers like ASOS and Zalando field returns of up to 40 per cent. […]
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The Rise of the Robot Sales Associate Might Be Closer Than You Think
Imagine this: You walk into your favourite store. A smiling sales associate greets you by name. In a panic, you rush over to ask for his help. You’re meeting a date in 20 minutes, and you need a new shirt. You describe what you’re looking for: something sexy yet sophisticated, edgy yet classic. It needs […]
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8 Basket Bags You Should Grab Before It’s Too Late
I was in Amsterdam when I spotted the perfect woven bag. I initially passed on it but later that day I frantically walked back 45 minutes to make sure I could get it before the store closed. Looking for the a basket bag won’t be quite as hard this season with many options available already. […]
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The Newest Sneaker Silhouette You Can Probably Find in Your Dad’s Closet
First came “mom jeans,” now it seems like the latest parental-inspired trend is “dad sneakers.” High-fashion sneakers have been in since roughly 2013, and the latest iteration of the trend channels the chunky New Balances that a fashion-clueless dad wears because they’re “so comfortable.” With Balenciaga and Louis Vuitton at the forefront of this trend, […]
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Louis Vuitton Unpacks Their Weird and Wonderful History in NYC
Say the name “Louis Vuitton” and monogrammed totes, cross-body bags and Damier duffles spring to mind, but travel is where the house got its start. What is now an empire of luxury goods grew from a single Paris storefront, opened in 1854, from which the visionary founder, Mr. Vuitton, outfitted an exclusive class of travellers […]
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Shop Our Favourite Pieces from H&M’s Fall Collection
As temperatures drop and the days get shorter, we ditch our breezy summer wardrobe and move into our favourite season, layering season (a.k.a. fall). Statement puffers, blazers and boots are welcomed back with open arms as we get acquainted with the season’s coolest looks. Sharp tailoring is for more than just the office. We’re pairing […]
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Shop The $25 T-Shirt Our Whole Staff Wants to Wear
There has been a lot of t-shirt talk around the water cooler this summer. It seems that nothing straddles the cool/classic sartorial line quite like a white crew neck. You can wear it with literally anything, as evidenced by the street style elite. So when a new, appealing option makes an appearance, you better believe […]
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The Real Cost of Buying Fake Designer Goods
I arrive at what appears to be a vacant storefront near Toronto’s Wychwood neighbourhood. The windows are papered over, and there’s no sign on the door. But the door is unlocked, so I tentatively enter a room lined with large plastic bins crammed with a veritable Willy Wonka’s Chocolate Factory selection of designer goods: fur-lined […]
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