FASHION Magazine

It’s the question on everyone’s lips. Not “when can I buy it”, as some might argue (and which, true, is another hot topic this fashion month), or even “who’s the girl I’ve never seen before and am suddenly seeing in all the street style roundups” (though, truth be told, there’s a fair amount of that […]

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Scarves, parkas and mittens hardly evoke a feeling of sexiness, but keeping warm in the frosty February chill is paramount to, well, pretty much anything, stylistically speaking. But bundling up doesn’t have to suppress all things fun and gorgeous; on the contrary. Diving deep under covers and layers creates a warm, inviting and cozy feeling, […]

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Last week Tom Ford and Burberry made huge announcements that might change the fashion industry forever. If that sounds dramatic, it’s because it is. These mega-brands are rejecting the traditional show system in favour of a see-now-buy-now model. Beginning in Fall 2016, customers will be able to shop Burberry and Tom Ford collections immediately following […]

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We may be smack dab in the middle of winter but with a slew of fashion brands debuting their Spring 2016 campaigns, warmer, happier days don’t seem too far away. Fashion ads are notorious for their shock effect with many potential to go viral and generate talk on the world wide web. Looking at the […]

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This Friday, Spectre finally opens, and with it will come a completely Tom Ford-clad James Bond. (Bless us everyone.) This marks the third time Tom Ford has dressed Bond, with the designer having worked closely with costume designer Jany Temime to ensure the tailor-made pieces do Ian Fleming’s hero aesthetic justice. “I could not be […]

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What’s in a beauty buy? Well, endless market research, a handful of scientists and a host of retail wizards. And once a product is packaged and ready for the retail world, consumers (us!) are put to the test. And of course, there’s more going on beyond just the name game (hello, Nars Orgasm). Visually stimulating packaging […]

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Beauty spending strategies are equal parts non-negotiables that we’ll open up our wallets for and shortcuts that get the job done. We talk to a quartet of cool girls (including a model and a stylist) to reveal theirs. Click through to learn about the spending habits of your Instagram crushes, including where they get their nails […]

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There’s no denying it, jeans are a closet essential. They’re the first date go-to, the Sunday morning brunch uniform and the casual Friday staple. They survive suitcase abuse, concert dance marathons and nights out paired with the spindliest stilettos. Dress them up, or dress them down, denim will always hold a place in our hearts […]

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Blame it on your time-saving needs of squeezing in a workout on your lunch break, or your incurable addiction to hitting the snooze button. But whatever the reason, sometimes having a shower just doesn’t fit into our schedules. We mean, it’s not that we’re totally okay with being gross (or maybe we are). It’s just […]

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Jump to trend: SEVENTIES | MINIMALIST | SAFARI | SPORT CHIC With the promise of warmer weather coming up, there’s no better time than now to start prepping your spring wardrobe. While every single one of the top 10 trends may not be for everyone, we’ve narrowed down our four favourites that can easily work […]

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We’ve already discussed celebrities’ love for playing favourites in the footwear department, but it seems like stars also can’t resist going back to their favourite designers for red carpet events. Though there are a handful of celebs that have become quite predictable due to designer sponsorships (for example, Jennifer Lawrence will likely show up in […]

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Two down, two more to go. London Fashion Fashion has wrapped, with everyone heading to Milan. But before we shift the focus to the Italians, it’s only tradition to first round up the best-dressed celebs who sat front row at the Fall 2015 shows. When it comes to London Fashion Week, you can be sure […]

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