FASHION Magazine

  • They said/We said: Carine et entourage appear front and centre in Barneys’ new campaign

    by Lauren Chan

    Back in March, Carine Roitfeld was unveiled as Barneys New York guest editor and stylist for the Fall 2011 campaign. As could have been expected, shots of said campaign leaked this week. As was not expected, they featured Roitfeld as the model. What’s more? The images released by WWD yesterday show Roitfeld’s children, Julia Restoin-Roitfeld and Vladimir Restoin-Roitfeld. Now, it makes sense that the campaign is titled “Carine’s World” (as if it wasn’t already).

    Even the Queen knows she can’t rule without her subjects, so, naturally the campaign will also feature her stylish subjects: Marie-Amelié Sauvé in Balenciaga, Victoire de Castellane in Azzedine Alaïa, and Dasha Zhukova in Proenza Schouler. Everything was shot by Mario Sorrenti and the images will appear in Barneys’ windows as well as inside the stores and on the website as of September 2.

    Yesterday there was also a campaign image released for an I.N.C project that Vogue Nippon editor-at-large, Anna Dello Russo is working on, and—surprise!—it features her as the model. Starting this fall, Dello Russso will act as editor-at-large for I.N.C, an in-house brand of Macy’s. We wonder which editor set the trend and who followed… Either way, it looks like Roitfeld and Dello Russo are on board for Operation Vogue Editors Dominating the World.

    Posted in Anna Dello Russo, Azzedine Alaïa, Balenciaga, Barneys New York, Carine Roitfeld, Dasha Zhukova, I.N.C, Julia Restoin-Roitfeld, Macy’s, Marie-Amelié Sauvé, Mario Sorrenti, Proenza Schouler, Style, They said/We said, Victoire de Castellane, Vladimir Restoin-Roitfeld