FASHION Magazine
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Meet Volition, The Beauty Brand That Wants You to Decide What Products They Create
After noticing the number of failed products they’d seen over their respective careers, beauty industry vets Brandy Hoffman and Patricia Santos decided to change the way they were developed. “What it boiled down to was, we believed the consumers were being brought into the process way too late,” says Hoffman. Citing the concept of consumer […]
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These Toronto Pop-Ups are Perfect for Picking Up Holiday Beauty Gifts
Despite the fact that online shopping has become the go-to for many, discerning shoppers still appreciate a good old-fashioned brick and mortar space. And that’s why you’ll see a proliferation of pop-ups lately, which are well-edited places to pick up gifts that you might not find otherwise. Two that recently opened in Toronto and will remain […]
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Zoë Kravitz’s Most Stunning Beauty Moments Ever
The perpetually stunning and totally badass Zoë Kravitz turns 30 years old today, and to celebrate we’ve compiled, to put it simply, a gallery of the most drool-worthy, “how the hell does she look like that?” photos from Kravitz’s Instagram page. Browse the gallery below and let us know if we missed some of your […]
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Model Grace Elizabeth Shares Her Fave Beauty Looks And Estée Lauder Lippies
For many, nude lipstick is part of their everyday makeup routine. But for model Grace Elizabeth, a bright red tinge to the lèvres feels like home. “If you look at any of my red carpet looks I’m usually in a red lip,” says Elizabeth. “It’s just my favourite. It’s so strong, and sensual and confident.” The 21-year-old, […]
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Oak + Fort’s New Beauty Line Would Like To Be The Next Glossier
Canadian company Oak + Fort got its start eight years ago as a little boutique in Vancouver. Over the years, the brand’s minimalist aesthetic and thoughtful attention to design have earned them many fans and today, Oak + Fort has 18 brick and mortar locations across North America. Their inventory has also expanded, with the […]
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Not Even Ariana Grande Is Immune to the Post-Breakup Haircut
Breakups are never easy. Sometimes when we’re having trouble controlling our emotions, we look to control other things instead. Hence why the post-split chop is so popular. With each new snip, the old negative energy seems to fall away. We’ve seen many celebs utilize the cut over the years. When Katy Perry broke things off […]
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Four Canadian-Made Companies Breaking Into the Beauty Industry
From Bite Beauty to MAC Cosmetics, Canada has produced some pretty big names in the beauty industry over the years. Their successes have inspired further crops of Canadian entrepreneurs to dream up their own ideas and we got to talk with four of these up-and-comers about the stories behind their products. From Vancouver-born company Well Kept, who aim to […]
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The Advent Calendar for Every Kind of Beauty Lover on Your List
Beauty advent calendars have exploded in popularity over the past couple of years, with every brand releasing their own countdown to Christmas for those who’ve moved on from chocolate-filled ones. We’ve sorted through the options out there and compiled a list of our 2018 favourites based on who’s on your gift list. The Self-Care Enthusiast […]
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The Queen Honours Charlotte Tilbury for Her Work in the Beauty Industry
It’s safe to say that things are going pretty great for makeup artist and entrepreneur Charlotte Tilbury. Less than a week ago she was sending models down the runway at the the Victoria’s Secret Fashion Show–of which her brand was the official makeup sponsor–and yesterday she met the Queen of England. Not a bad week […]
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Go Inside Mix Beauty Lab, The Toronto Boutique That Lets You Create Your Own Makeup
Just a few years ago, customization in the beauty industry was hardly the requirement it is now. Today, it’s something most up-and-coming brands automatically offer, like haircare brand Function of Beauty, which lets you customize haircare products based on your needs. Even the big names are getting in on the trend, such as L’Oreal-owned SkinCeuticals […]
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All the Makeup Products Used at the 2018 Victoria’s Secret Fashion Show
This year Charlotte Tilbury scored the role of official makeup sponsor for the 2018 Victoria’s Secret Fashion Show. The British make-up artist created a comprehensive signature look for all the models, embracing their natural beauty with a soft and radiant approach. View this post on Instagram For divine, fresh, supermodel lips as modelled by @georgiafowler!! […]
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Everything You Need to Know About Valmont’s New $550 (!!!) Fragrances
“The principal quality of glass is its transparency,” says Leonardo Cimolin, a well-known Italian glassblower. “No other material can provide the sensations and the emotions that one gets from glass.” Cimolin is who, after being commissioned by Valmont Cosmetics CEOs, Didier and Sophie Guillon, designed the Murano Venetian glass masks that adorn each of the […]
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