FASHION Magazine

Choisi is not only French for ‘chosen’,  it’s also the name of a promising California-based tech startup that aims to establish a connection between talented, lesser-known designers and consumers. Based on the belief that too many fashion talents never receive the proper acclaim, Sherry Soliman and Tay Ung founded Choisi as a way to help indie designers reach […]

The post This Tech Startup Wants to Connect You With Independent Designers appeared first on FASHION Magazine.

Tired of seeing people on the street wearing the same dress as you? We don’t blame you. With everyone gravitating toward the mainstream shops, it’s kind of hard to stand out from the crowd. So if you’re in need of some new pieces to freshen up your wardrobe game, here’s a solution: look to the east. With innovative […]

The post 17 Asian Shopping Sites You’ve Never Heard of That Are About to Be Your New Go-Tos appeared first on FASHION Magazine.

Need to organize your closet? Looking for easy-to-find second-hand goods? Wish you had a personal shopper just like your favourite celeb? These fashion apps are guaranteed to help with anything from online shopping to elevating your personal style. Today’s outfit includes this velour jacket I sewed myself. What’s your go-to outerwear for fall? Don’t have […]

The post 5 Fashion Apps You Need on Your Phone appeared first on FASHION Magazine.

With the royal wedding less than two weeks away, we soon will finally have answers to all our pressing questions: who designed Meghan’s gown? Where will the newlyweds honeymoon?What rules will the trailblazing couple break? It’s going to be an early event for those of us on this side of the pond, with the ceremony kicking off […]

The post 12 <em>Unique</em> Collectables For Your Royal Wedding Watch Party appeared first on FASHION Magazine.

The chill of winter has lifted from the air and that can only mean one thing: it’s time to get ready for all those summer weddings. Figuring out what to wear to the most important day of someone else’s life can be tough. While we may not have the answers to all your wedding guest […]

The post What to Wear to Every Single Wedding You’ve RSVP’d to This Summer appeared first on FASHION Magazine.

Online shopping is certainly touted as being more convenient, but is it? The idea of “Buy before you try” sounds enticing, until you realize you have to repackage and ship back the items that don’t fit. It’s especially an issue with footwear. Retailers like ASOS and Zalando field returns of up to 40 per cent. […]

The post This App Can Help You Buy Shoes Online That Actually Fit appeared first on FASHION Magazine.

Online shopping has changed the game. With anything and everything suddenly at our fingertips, and delivered directly to our doors, instant gratification is only a quick click away. Now it becomes more about which sites and where to shop. New Canadian-based e-tailers have been popping up giving us a uniquely Canuk perspective on the digital […]

The post 12 Canadian Shopping Sites You Need to Bookmark Now appeared first on FASHION Magazine.

The year’s biggest sales (read: Black Friday, Cyber Monday and Boxing Day) may be months away, but that doesn’t mean there isn’t a worthwhile sale right around the corner. Guys, Amazon Prime Day is coming back. Hold up, what’s Amazon Prime Day? For those who are unfamiliar with (one of) the most wonderful times of […]

The post What is Amazon Prime Day? The Ultimate Shopping Guide to the Best Deals Online appeared first on FASHION Magazine.

In case you need one more reason to stalk the new arrivals at Zara, we just heard about their sneaky new sale section. Filed under Special Prices, you’ll have to click on Women and scroll down to the last category. There lies the pot of gold. There are ruffle-shouldered cardigans and a faux leather mini […]

The post Zara’s New Sale Section is a Hidden Gold Mine appeared first on FASHION Magazine.

While most of the editors, buyers and fashion fans who descend on Paris for fashion week at the end of February will be taking notes for 6 months down the road (we’ll be watching the fall 2017 presentations), H&M has decided to buck with French tradition and hop on the see now, buy now bandwagon. […]

The post H&M is the Latest Brand to Join the See Now, Buy Now Club appeared first on FASHION Magazine.

In today’s world of modern conveniences, most women think nothing of scouring the Internet for the best deals when shopping–especially for beauty products. In fact, in 2013 CEW and The NPD Group found that 57% of beauty consumers shop online for products. It’s quite likely that that number is even higher today. Unfortunately, the attempt […]

The post How To Safely Buy Beauty Products Online (And Avoid Ingredients Like Gasoline and Glue) appeared first on FASHION Magazine.

I was devastated to find out I needed glasses back when I was 13. How could I possibly look stylish behind a pair of frames? The horror! Rest assured, I grew to love my specs and I’m constantly trying to make sure to keep up with the latest eyewear trends. Bright coloured frames? Check. Cat-eyes? […]

The post The 7 best places to get prescription sunglasses online appeared first on FASHION Magazine.