FASHION Magazine

Although the temperature outside may not be totally on board, spring is here and we’re ready to inject some fresh looks into our wardrobes. This season some of the coolest new pieces have us dreaming of sunshine, lollipops and rainbows (anyone else?) and are taking inspiration from an unexpected source: the humble picnic. It seems […]

The post Picnic Party Looks to Get You in the Mood for Spring appeared first on FASHION Magazine.

Ladies, it’s time to ditch your beanies and earmuffs because spring has sprung. To figure out the right accessories for this in between weather (the kind where you’re finally ready to wear your leather jacket but still need a million layers), we’re turning to our favourite fashion bloggers. They’re pulling that beloved fall fedora out […]

The post Top Off Your Spring Looks with this Chic Blogger Fave appeared first on FASHION Magazine.

Go inside Aimee Song’s bag »

Since the launch of her blog, Song of Style, back in 2008, Los Angeles-based blogger Aimee Song has become one of the blogosphere’s most beloved. With her penchant for bright colour combos, positivity and long flowing locks, she’s built an empire of page views, Instagram likes and Facebook fans. She’s turned all that into several collaborations with brands like Michael Kors, 7 for all Mankind and now Canadian eCommerce site, eLuxe. The 6-piece capsule collection ($45-$75, eluxe.ca) features logo T-shirts and distressed sweatshirts all emblazoned with “Do Epic Chic” and “VoiLÁ.” “I’m always about positive sayings,” she says. “I always feel like if you’re positive in the morning, you wake up saying ‘Oh my gosh, today is going to be a great day,’ then, everything is gonna be great! And I thought if I was going to do ‘chic’ then I’m going to make it epic, so why not, ‘Do Epic Chic’?”

While Song was in town last week (wearing the new Chanel chain link booties, we might add), we sifted through her Michael Kors bag and found plenty of the bloggers go-to items. They were all epically chic.