FASHION Magazine

Last night, Her Madgesty descended on Macy’s Herald Square in Manhattan to premiere her new perfume, Truth or Dare, to a wild and salivating audience. The fandemonium was out of control, and not for nothing, either; Madonna was in fiiiine form. There’s no one like her—and no one believes that more than her. So! Can you guess which of the following “moments” from last night’s party truly happened, and which ones I’m just daring you to believe?

Want to smell like Madonna’s mom? Well, you’re in luck! The star’s first fragrance (can you believe it?) is titled Truth or Dare and was inspired by her early memories of her mother. It’s an updated take on a white “narcotic” floral scent, featuring notes of woods and vanilla. Sounds delish. The fragrance hits stores […]

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Madonna is like the gift that keeps on giving, and this time around she’s giving to the fashion world. After the success of her Material Girl line with daughter Lola, Madge is launching her own lifestyle brand called Truth or Dare.

The line will be geared towards Madonna’s core constituency of fans, women ages 27–50, and will showcase “the duality of [Madonna’s] image, a power icon intertwined with feminine beauty.” A little tough girl mixed with her recent preference of a more demure style? Sounds perfect.

Next year will bring a fragrance and accessories line, including footwear and handbags, and an intimates collection will later follow—which we assume won’t include any Gaultier-inspired cone bras.

The world’s biggest, and perhaps bravest, pop star stormed Roy Thomson Hall last night for the premiere of W.E., a film she directed and co-wrote. The love story of Wallis Simpson and the Prince of Wales, with a parallel tale of a Wallis-obsessed doctor’s wife, is Madonna’s first feature effort, a career move that film critics have not taken kindly to. I found W.E. to be entertaining, stylish, and fun, and I admire Madonna for holding her Garren-coiffed head high amid the barbs. After a private meeting, screening, and invitation to join her at her table for dinner, here are some other things I learned: