FASHION Magazine
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CoverGirl’s Latest Campaign Features a Model With Vitiligo
By now, you’ve likely heard of vitiligo, the skin condition that causes skin to lose pigment is certain areas, while retaining it in other areas, resulting in an uneven skin tone. This is thanks in large part to model Winnie Harlow, who has been outspoken about her skin condition, and has in no way let […]
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The Best-Selling Beauty Products at Shoppers Drug Mart
What would we do without Shoppers Drug Mart? The Canadian drugstore has long been our go-to for everything from toiletries to makeup, and literally everything in between. And you better believe our Optimum rewards card never leaves our wallet. But with continuously growing stores and beauty product selections, it’s hard to know what to stock […]
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Everything You Need to Know About the New Era of CoverGirl
“Easy, breezy, beautiful: CoverGirl.” When a brand’s 60-year-old slogan is so well-known and, yes, even iconic, it can be a huge risk to retire it in favour of something new. In the case of CoverGirl and its recent major facelift, however, it’s a risk that seems to be paying off. The brand’s refresh features a […]
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Issa Rae is CoverGirl’s Latest Brand Ambassador
When I want a quick cry, I think back to the Season 1 finale of HBO’s Insecure. It reminds me of everything I did wrong in my 20s, and how even if you’re glad those days are done, you never really forget those monster eff-ups. Writer, YouTuber and actress Issa Rae might not have known […]
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Happy Birthday, Katy Perry! We Talk Makeup, Buttholes and More With the Singer
As you know,Katy Perry wore a bold look to the 2016 Met Gala. Her black lips are courtesy of her line with CoverGirl, Katy Kat. Complete with 11 shades of lipstick (out now!) and two mascaras out this past summer, this is a line you seriously don’t want to miss out on because you can experiment […]
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Meet CoverGirl’s First-Ever Male Ambassador, James Charles
Meet @JCharlesBeauty: makeup artist, boundary breaker, and the newest COVERGIRL! Spread the word by regramming using #COVERGIRLJames. A photo posted by COVERGIRL (@covergirl) on Oct 11, 2016 at 7:03am PDT Yaaassssss! In what might be the biggest beauty news in like, ever, CoverGirl just announced their latest brand ambassador, 17-year-old aspiring makeup artist James Charles. […]
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5 Lip Colours to Try This Fall That Aren’t Plum
Brown lips ? #KylieLipKit stay tuned ? A photo posted by Kylie (@kyliejenner) on Aug 16, 2015 at 7:27pm PDT Is there anything more annoying than boring, repetitive beauty advice? (Yes, obviously there is.) We’re willing to bet that with summer’s end just around the corner, you’ve already started to read about the Big Lip […]
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6 Reasons Zendaya is Actually the Most Influential Teen Star of Them All
Take a moment and think back to what you were doing when you were 17 or 18. For most normal people at that age, their biggest responsibilities were going to class, maintaining relationships, and perhaps working a part-time job or participating in extracurriculars. Celebrities, of course, aren’t like normal people. There’s a ton of extra […]
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This is why you love the brown lipstick trend
It’s the most wonderful day of the year! Today is #NationalLipstickDay and we’re celebrating by bringing you the best of the best when it comes to our favourite lipstick shades, tips, tricks and trends. Twenty-plus years later and I can still recall them by name: “Toast of New York” and “Hint of Bronze.” The brown […]
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10 Amazing Lipsticks Under $10 That You Need in Your Life
A photo posted by NYX Cosmetics (@nyxcosmetics) on Nov 19, 2015 at 9:22pm PST We have no problem spending money on beauty products (just ask our bank accounts). And when it comes to skincare, we more often than not shell out a pretty penny for high-end, quality products. But when shopping for lipstick, we find […]
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In defence of choosing drugstore beauty brands over high-end names (sometimes)
With overseas brands forging their way onto our faces, and luxury beauty making a case for everything elegant, our wallets are usually left depleted and depressed. And while splurging on the occasional high-priced serum is warranted, we can’t help but wonder what would be of our wallets if we saved those funds for, oh we […]
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Zendaya just landed a huge (and seriously well-deserved) contract with CoverGirl
Hot news—@Zendaya is joining the COVERGIRL family! She's a quadruple threat (singer, dancer, actress, style & beauty icon) and total girl boss. As a #COVERGIRL, she'll share personal beauty tips (have you seen her brow game?) and inspiration to help you do you. Get the makeup list used on Zendaya in the comments below, and […]
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