FASHION Magazine
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24 Pairs of Sunglasses We Have Our Eyes On for Summer
Summertime means sunshine and outdoor fun, so it’s the perfect time to break out your sunglasses collection. Whether you’re spending a day at the beach or just running errands, a great pair of shades can elevate any outfit. Between the return of Aviators thanks to Top Gun: Maverick, our love for ’90s minimalism and the […]
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UPF Sun Protective Clothing to Keep You Stylish and Safe All Summer
Stay safe with more than a layer of sunscreen by dressing in UPF sun protective clothing. Stay in style while practising sun safety.
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10 Straw Hats that Make Sun Protection Look Chic
As we get excited for another long weekend full of sunshine, it’s important to find the right routine to protect yourself from the harmful rays of the sun. Slathering on sunscreen and incorporating SPF into your beauty routine are both a good start, but finding the right headgear can go a long way. Taking a cue […]
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Vitamin D Vs. Sunscreen: One Dermatologist Weighs In On The Debate
Earlier this year, Outside magazine ran a story that went viral, thanks in part to its clickbait-y title “Is sunscreen the new margarine?” The writer argued that, based on nascent and controversial research that challenges North America’s current sun exposure guidelines, the sun’s mood-boosting power, and physical health benefits like reducing blood pressure, outweigh its dangers. […]
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A Photo Exhibit About Skin Cancer Prevention Is A Call To Action That Honours Its Late Visionary
In my last year of high school, my friends and I planned a trip to Mexico. In typical teen fashion, we didn’t fear the sun—we sought it out. After a long winter, we hit the beach with one goal: to return from Spring Break with the best souvenir—a beautiful tan. I returned with the opposite: […]
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This Sunbathing Calculator Will Help You Enjoy the Sun Without the Burn
Sunscreen is the most essential product in your daily routine, but it can be hard to know if you’re protecting your skin the right way–especially when you end up with a painful burn even after applying. How much do you use? What SPF factor should you pick? How long can you stay out in the […]
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You’re Using Sunscreen Wrong: 10 Mistakes You Need to Stop Making
You always know when warm weather has officially arrived: by that telltale sight of skin that’s pink from too much UV exposure. “People always come in in April with the first sunburn of the season,” says Toronto dermatologist Dr. Sonya Cook. Everyone is just so damn excited to finally see single digit temperatures vaporize that […]
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Kate Moss announced as the face and body of St. Tropez (Meaning: Self tanning is in, skin damage from the sun is out)
See the Kate Moss for St. Tropez campaign shots »
With countless campaigns under her belt, Kate Moss has just been announced as the face and body of international self-tan brand St. Tropez. Already a fan of the brand (and frequent user) today the British top model revealed her excitement to be officially working with St. Tropez. Via press release Moss said, “I’ve been using the products since they started and it’s a really trustworthy, cool brand. I always feel more confident with a St. Tropez tan!”
Hoping to connect with women of all ages, Moss’s iconic status, confidence and amazing attitude make her the perfect face and body for the brand’s first-ever global advertising campaign. And what a campaign it is! Renowned fashion and beauty photographer Solve Sundsbo has created super-saturated shots of Moss’s divine tanned body against blue skies and crystal-clear water. This campaign certainly has us dreaming about basking in the Mediterranean sun. (But at this point we’ll even take a weekend up in cottage country.)
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They said/We said: H&M apologizes for an ad campaign that makes Tanning Mom look pale
After coming under fire for a swimsuit campaign featuring a darkly bronzed Isabeli Fontana, Swedish retail giant H&M has released an apology.
“We are sorry if we have upset anyone with our latest swimwear campaign. It was not our intention to show off a specific ideal or to encourage dangerous behaviour, but was instead to show off our latest summer collection,” they said in an email to AFP. “We have taken note of the views and will continue to discuss this internally ahead of future campaigns.”
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Afternoon beauty fix: Pale skin is in! But if you still want to look tanned, try this
Now that it’s officially winter, I need an alternative to a tanning bed to boost my pale complexion. I’ve resolved to care for my skin this year with lots of SPF, so should I try a self-tanner?
From Cate Blanchett to Julianne Moore, Florence Welch and beyond, fair skin is appealing not only ’cause it’s sexy, but also ’cause it’s a sign that you’ve routinely protected your skin from the sun. However, if you love a bronzed finish or are preparing for a wintertime escape, here are a few options (to apply overtop your SPF, of course). -
Afternoon beauty fix: Does the pill affect your daily SPF?
I’m really cautious with my SPF protection but I’ve recently learned that oral contraceptives may increase my susceptibility to sun damage. Should I dial up the level of SPF I use? We’re seriously not being too strict when we say regardless of anything else, you should be applying some sort of sun protection every day, […]
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