FASHION Magazine

Victoire's #shoplocal mandate means you'll find Canadian-made jumpsuits, athleisure pieces and comfy linen looks.

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See the street style from Montreal’s Festival of Design and Fashion » The now defunct Semaine de mode Montréal (a.k.a. Montreal Fashion Week) has been replaced by the Montreal Festival of Design and Fashion [http://www.festivalmodedesign.com/en], a week-long festivity celebrating all things fashion and design. The festival’s first edition was met with much fanfare, as the […]

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See the top 10 moments from Montreal Fashion Week Spring 2014 »

Montreal Fashion Week has wrapped its 25^th season with Spring 2014. On the heels of an official statement announcing major structural changes (read: budget cuts) to the biannual event as soon as February 2014, there was a wistful “end of an era” wind in the air. Will we say goodbye to Arsenal as our MFW headquarters? Will there be runway presentations next year? Only time will tell. But before we look ahead and contemplate the future, let’s look back at spring 2014 top 10 moments. Be ready for the return of black and white and sheer fabrics next spring and summer.

View the collections »

How to survive Montreal Fashion Week? A roll of Mentos; it’s like breath-freshening gum that you can swallow. And breathe! I don’t mean simply inhale, but breathe in the moment. Season after season as I watch the evolution of designers maturing with each collection, I feel like I’m learning and growing too.

The lineup for the outdoor extravaganza Festival Mode & Design Montreal, starting today and running through August 6th, is sure to be a circus of amazing events. And while tonight’s big fashion buzz surrounds Jean Paul Gaultier‘s ready-to-wear show, I’m also in a tizzy over all the local talent.

To really discover the backbone of Montreal street style, here are my five must-see shows that highlight local talent.

1. Montreal Fashion Week highlights
August 3 at 9 p.m.

In case you missed Semaine de la Mode last February, you can see all the fall and winter 2011/12 looks on one stage–and then go shop their looks, which should all be in-store by now. The models are some of Quebec’s most beloved stars, including Francisco Randez, who is the face of JPG’s fragrance, Le Male. Look for my coups de coeur: the sexy femme style of Barilà, avant-garde Denis Gagnon, glittery baubles by Micalla, and Mulcair’s tailored tomboy chic. Also part of the show is the dress by Kwantlen University student Earl Mabaquiao that won the Télio contest. I had the honour of wearing his dress to a posh event this past spring. (Thank you, Earl!)

See more of our festival picks! »

First we shared our favourite picks for the ultimate summer in Toronto. Next, we crossed the country with our western editor, Joy Pecknold’s top picks for how (and in what!) to spend the summer months in Vancouver. Next up, we give you the best bets for a magical summer in Montreal. From checking out top musical acts at Osheaga to donning a pair of mega-angular shades from homegrown talent Rad Hourani, Montreal editor Patricia Gajo has got you covered.

View the guide now! »

They’re here! They’re here! Well… almost. The royal couple will be in the land we call home in t-minus four hours, and we can barely contain our excitement to see what Kate’s wearing when she steps of the plane. Will she fly our flag or hers? We’re dying to find out. To help you kill the next few hours of anticipation, we’ve compiled a detailed list of Brit and Canadian designers we think Kate should wear at the occasions she’s slotted into her schedule over the next eight days. If we’re right, we’ll be treating you all to crumpets.

View the styled itinerary now! »

By Ashley Joseph

Montreal Fashion Week opened with an off-site event at MFW veteran Marie Saint Pierre’s St-Henri studio, where editors, bloggers, photogs and fans filed in for a behind-the-scenes look at where the magic happens. The ever so classic collection, punctuated by Saint Pierre’s signature ruffled and crinkled fabrics, was presented showroom-style as seamstresses continued to work in the back room.

Next, the crowds shuffled to restaurant-turned-runway Vallier to take in Eve Gravel. Buyers from across the globe sat front row to take in Gravel’s girlie looks (Galeries Lafayette’s Berlin rep happened to be perched next to me), which echoed with a retro nautical aesthetic that was punctuated by pretty florals.